Friday Aug 15, 2025
From Cars to Hi-Fi: Toyota Principles Drive the Paradigm Group's Premium Sound

In this episode, host Jorden Guth talks with Badar Qureshi, president of PML Sound International—the company behind Paradigm, Anthem, MartinLogan, and GoldenEar Technology—about how his years at Toyota shaped his approach to building world-class audio gear. They discuss where and how each brand’s products are made, why lean manufacturing matters in today’s unpredictable world, how the pandemic affected production, and the surprising parallels between crafting high-performance cars and high-fidelity speakers.
Sources:
“Paradigm's Prestige Series | SoundStage! InSight” by SoundStage! Network: https://youtu.be/_q7pMJ3LSjs?si=6CuOUDp72lZLX-h0
Chapters:
00:00:00 Announcement
00:00:31 Introductions and getting to know Badar
00:03:14 How to decide what gets made where
00:10:17 GoldenEar enters the chat
00:12:11 The ABCs of supply chains
00:17:31 The chaos of COVID and its lingering effects
00:25:34 Applying the lessons of the past to the future
00:35:11 Long-distance quality control
00:43:38 Outro music: “Nuevos Colores” by Tomas Novoa
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